Gmarket

19 April:Two weeks ago Gmarket revealed news on the recruitment of actress Yoo In Na as the new face of their brand. Gmarket revealed plans of pairing the beautiful actress for a new marketing campaing along with existing endorser, Big Bang’s G-Dragon.

Gmarket first took on G-Dragon last year and garnered much success through different marketing campaigns, even earning praise for an upgraded brand image. The ‘Gmarket Song‘, which was composed and written by G-Dragon himself, even placed #1 in views on YouTube.

The newest campaign is titled ‘OMG’ (Oh My Gmarket) and recently two teaser CF’s along with a special making film (behind the scenes) video were released. Check out the videos below!

Source: allkpop
8 April:

Gmarket has announced that they’ve chosen actress Yoo In Na as the new face of their brand alongside Big Bang’s G-Dragon!

Gmarket first took on G-Dragon last year and garnered much success through different marketing campaigns, even earning praise for an upgraded brand image. The ‘Gmarket Song‘, which was composed and written by G-Dragon himself, even placed #1 in views on YouTube.

Yoo In Na was selected for her endearing charm and her image as a rising star.

Nam Sung Hun of Gmarket’s marketing team explained, “With G-Dragon’s characteristic charisma and Yoo In Na’s bright, bubbly personality, we’re sure that they’ll come up with a synergy effect in advancing our brand even further.

The two will be launching a new TV advertisement this month, along with a variety of online and offline promotional activities.

Source: Kmomnews via Nate via allkpop