Back in October, Nikon released 15 and 20 second CFs of their new ‘Nikon 1‘ camera, featuring2NE1‘s very own Sandara Park.
Just recently, Nikon also released a making-of video, in which Dara shoots multiple takes, striking various poses with the camera, and receiving advice from her directors.
The video showcasing Sandara’s stunning beauty, as well as her professionalism throughout the entire shoot.
Check it out below!
25 October:
Earlier this week, we reported that Nikon had released a stunning launching CF featuring 2NE1‘s lovely Sandara Park. Following up, Nikon has finally unveiled the official CFs for their new ‘Nikon 1′cameras!
In the 15-second and 20-second commercials, Sandara Park is seen modelling in a sleek white dress, which contrasts sharply with her usual fun image. The camera crew played around with the idea of the Nikon 1 camera being the latest must-have accessory for a fashionista (as seen by the clean array of lenses made to look like make-up products).
Her goddess-like transformation fits in perfectly with the concept of Nikon’s evolutionary new camera, and it’s got fans and netizens alike clamoring for more CFs.
Check out the commercials below!
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15s
20s
Source: allkpop
19 October:
Nikon Imaging Korea has just released a jaw-dropping commercial with 2NE1‘s Sandara Park.
The idol shed her quirky style and emerged as a gorgeous woman with an enigmatic gaze. She playfully poses for the camera as the seconds wind down on the screen. The concept was to show a look that’s never been seen before to match the promotion for Nikon’s new camera, “Nikon 1“, which the brand promises is “a camera that has never existed before“.
Nikon asks, “What will happen when the countdown timer reaches 00:00:01?”
We can’t wait to find out. Check out the CF below!
Source: allkpop
14 October:
Earlier in the year, YG Entertainment and Nikon Imaging Korea signed an endorsement deal.
Sandara Park recently showed these off on her me2day and now the ladies of 2NE1 are officially promoting the new line of CoolPix 4!
The girls boast that the newly-designed sleek new cameras offer features like 14x-optical-zoom options making it easier to capture all your special moments, while it also boasts a whopping 16.1 megapixels to help you look your best in every shot.
Check out their CF below!
Source: allkpop
20 July:
Boy band Big Bang have returned to model another CF for Nikon.
The company recently released the new ‘DSLR D5100′, and nothing could advertise the product better than five flashy boys having fun taking pictures and getting pictures taken of.
The CF corresponds with the ‘A shot a day’ campaign that the boys have been promoting; it had also been solely shot with the ‘D5100′ itself, thereby demonstrating its high quality capabilities.
Nikon Korea revealed their thoughts on the CF by stating, “By shooting the whole thing with the product being advertised and with the group’s expression that is satisfying in everyway, the camera’s capabilities are shown to full scale. Big Bang also help’s attract beginner photographers and female users.”
Check out the CF below!
16 April:YG Entertainment family and Nikon Imaging were joining forces in a new campaign called “A Shot a Day“.
Recently, Nikon released a set of CF’s featuring the boys of Big Bang. In each of the videos, the individual members are featured in a short slideshow with various poses. Check out the CF’s below and a bonus behind the scenes video.
Source: allkpop
1 April:On April 1st, Nikon Imaging Korea revealed their first TV CF for the ‘COOLPIX P300‘. Titled ‘Red Carpet‘, the CF is part of their year-long campaign, ‘A shot a day’, which encourages people to take at least one picture a day.
2NE1’s Sandara Park appears as the main model, and the ‘COOLPIX P300′ is nicknamed ‘Sandara’s di-ca(digital camera)‘. This camera has the brightest f1.8 lens among all compact cameras, covers for the lack of light at night or when shooting portraits, and produces sharp, high-quality photos. It’s also capable of recording HD videos, and has panorama-mode capabilities.
The “Red Carpet” CF starts with the members of 2NE1 walking down the red carpet of an awards show. Sandara Park is seen taking pictures of the other members with her COOLPIX P300. She pauses every so often to marvel at the quality of the photos, and then quickly moves to catch up with her members.
The head of Nikon Imaging Korea’s marketing team, Kim Dong Kook, stated, “The COOLPIX P300, with performance being a given, contains both a classic and modern style, which will satisfy the preferences of young, picky consumers. In particular, I look forward to seeing 2NE1, who are known to be trendsetters with their luxurious and unique styles, deliver the benefits of the COOLPIX P300.”
You can watch Sandara Park’s “Red Carpet” CF below!
Her CF differs from traditional CFs in that holds a one-on-one encounter with a celebrity. Through her conversation (or rather, monologue) with the camera, she drives a celebrity-to-consumer appeal. Thanks to Sandara’s bubbly charms, the CF doesn’t feel stilted, awkward, or overly-edited.
In her monologue, Sandara begins, “Everyone, the digital camera I’ve been waiting for has come out!” She then goes on to talk about its features: “Because I took a picture with the bright lens, the colors came out so prettily!” Posing for a couple of sel-cas, she continues, “I really love the pretty pictures – they came out just the way I wanted! And one more thing! If you look at the design, you’ll see it’s got a hot design that’s really popular these days. It has the retro analogue style.” She flashes a thumbs up and says, “Chego! (The best!)”
She finishes off by taking a sel-ca while saying, “From now on, I’ll probably be taking pictures all the time.”
Source: allkpop
19 Maret: Earlier, we reported that the YG Family and Nikon Imaging were joining forces in a new campaign called “A Shot a Day“. Nikon products will be used to capture moments from the stars’ daily lives, which will be later released in an episode format.
However, for now, they’ve released a short CF featuring T.O.P., Seungri, Yoo In Na, PSY, Goo Hye
Sun, and many more members trying to take “a shot a day“.
Sun, and many more members trying to take “a shot a day“.
Check out the clip below!
Source: allkpop
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